Welcome to the first in a series of digital advice blogs for non-profits, charities or NGOs. We have started with a general overview, which will be followed by more in depth blogs that take you into specific tools and techniques.
Author Archives: Karen Foreman-Brown
About Karen Foreman-Brown
Karen Foreman-Brown is a digital strategist and online marketer with a particular interest in social media, content marketing and delivering spectacular outcomes for client organisations.
By Karen Foreman-Brown
16
Aug
As part of our ongoing focus on health and wellness within Lemon HQ, in July we introduced a nifty little number for the team to try out: Habit sticks. They are part of a wider initiative run by allright.org.nz, as

By Karen Foreman-Brown
12
Jul
hairyLemon and the I.T. team have recently joined forces to spread the word of Wellness throughout the two companies. Last month we hopped on board with Junk Free June, making a number of changes throughout the office to encourage healthier

By Karen Foreman-Brown
11
May
If you run (or work in) the type of business that tends to get a little quieter over the winter months, is there anything you can do about increasing that business? Or is there a worthwhile way you can be

By Karen Foreman-Brown
7
Apr
As a country at the bottom of the Pacific Ocean, and a significant distance from most of the world’s markets, New Zealand businesses frequently need to market their goods and services offshore. We seem to start with the perceived “easy

By Karen Foreman-Brown
3
Apr
We talk quite a lot in our game about partnering with our clients and building longterm relationships, but they can simply be weasel words if there is nothing actually in place to make those relationships functional. So what does a

By Karen Foreman-Brown
22
Aug
Of the hundreds of websites we have developed and worked with over the last 16 years, virtually all of them share something in common when it comes to pages on the site that get the most visits. Almost without exception,

By Karen Foreman-Brown
1
Aug
The answer to this question is – it depends. Partly it depends on the nature of your business, your goals and expectations, and whether your customers are using digital channels for any reason at all. And partly it depends on

By Karen Foreman-Brown
19
Jul
Often it is hard to have any idea about where to start and what you should be receiving for your hard earned money. We have pulled together this guide for New Zealand businesses so you will at least have a